These beautiful and majestic animals are being slaughtered en-mass purely to appease the vanity of a burgeoning middle-class in China. China is the epicentre of demand, and without that demand the killing would all but dry up. All at Sven are shocked, and appalled at this mindless killing. Even in Vietnam, rampant poaching has decimated the elephant herds and this is occurring all across Asia, especially in India and Thailand.
It is a terrible situation - please contact your nearest Chinese Embassy and lodge your complaint.